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  • Branding Guides
Latest WorkLiam Nichol

Liam Nichol Electrical Services

Liam Nichols Electrical Services is a small business run from Bury St Edmunds, Suffolk.

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Branding
Branding & Logo Design
Just right - for you...

Harness the power of brand.

Branding is a very powerful component in business. It allows us imagine how good a product or service is; even if we have never encountered it before. The qualities of the product or services are ensured through the customer’s minds from the brand image.

Corporate identity

Consistency of branding is also key to developing a corporate identity – essentially, how the world sees your business. It is this complete identity that will connect with your audience and help to bring more consistent business.

XRay can help create and maintain this balance across your entire business, whether starting from scratch, consolidating an existing brand or working alongside a mature identity. Starting with your logo design right through to tone of voice.

An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.
Daniel J. Boorstin